marketing of business

Methods to Create a Advertising Plan for a Small Enterprise

by Jerry
Estimated studying time: 5 minutes Writing a advertising and marketing plan could sound formidable to some…however don’t be concerned. We’re right here to stroll you thru the right way to create a advertising and marketing plan, step-by-step. And when you get organized and put your concepts down on paper, it is truly fairly straightforward – ... Read More

2023 Business Marketing Predictions With Strategist Zontee Hou

by Jerry
Zontee Hou speaking about customer loyalty. Zontee Hou What will happen to marketing in 2023? I had the opportunity to sit down with Zontee Hou, President and Chief Strategist at Media Volery, to talk about what she sees as the future of marketing in 2023 and beyond. Zontee Hou is a passionate marketing advisor and ... Read More

Birdseye Raises $500,000 in Pre-Seed Funding to Help Shopify Brands Increase Revenue Through AI-Powered Marketing

by Jerry
Article content Funding is paired with the launch of a marketing recommendation system designed to help e-commerce businesses improve sales and advertise effectively TORONTO — Birdseye, the all-in-one marketing analytics system for Shopify brands, today announced a $500,000 pre-seed investment from Drive Capital. The investment will enable Birdseye to expand its core engineering team and ... Read More

UK’s WPP buys Obviously to expand social influencer marketing business

by Jerry
March 27 (Reuters) – British advertising group WPP (WPP.L) said on Monday it has acquired Obviously, a New York-based social influencer marketing agency, for an undisclosed sum. The deal comes less than a week after WPP agreed to buy Goat, an influencer marketing specialist, which focuses on marketing campaigns that aim to improve customer engagement ... Read More

How to Start a Business With No Money and Prevent Burnout

by Jerry
For her second business, Mallory Rowan wanted a low-cost startup that wouldn’t lead to burnout. She built a marketing company, called Rowan Marketing, and initially spent $22 to launch it. Today, her business regularly books six figures in annual revenue, she told Insider. loading Something is loading. Thanks for signing up! Access your favorite topics ... Read More

Birdseye raises $500,000 to help Shopify businesses automate marketing strategies using AI

by Jerry
Birdseye’s platform generates marketing plans with step-by-step instructions. Toronto-based artificial intelligence (AI) startup Birdseye has secured $500,000 in pre-seed funding as part of its mission to help e-commerce businesses automate their marketing workflows. The capital came from Ohio-based private equity firm Drive Capital and its $80 million seed program that invests in early-stage companies ... Read More