12 Business Marketing Ideas For Small Businesses In Santa Clarita — Hometown Station | KHTS FM 98.1 & AM 1220 — Santa Clarita Radio

Small businesses have unique marketing needs since they frequently need more resources than notable brands do. However, money isn’t everything, and there are numerous ways to successfully sell even the tiniest firms.

No matter how big or small, any company may benefit from a solid marketing strategy. Without a solid marketing strategy, any opportunity could appear to be the best. Creating a small business marketing plan that will differentiate them from the competition is among the wisest things a small business owner can do for their company.

Particularly for small firms trying to expand, effective marketing and the efficient use

Raspberry Walnut Salad with Chicken

My favorite Raspberry Walnut Salad with Chicken made with leafy greens, fresh raspberries, shredded chicken, chopped walnuts, and sliced ​​red onions all tossed with a creamy raspberry vinaigrette!

My favorite Raspberry Walnut Salad with Chicken made with leafy greens, fresh raspberries, shredded chicken, chopped walnuts, and sliced ​​red onions all tossed with a creamy raspberry vinaigrette!

This salad truly has all my favorite components! Sweet and tart raspberries, leafy greens, tender shredded chicken, savory red onions, crunchy walnuts and drizzled with the most delicious raspberry vinaigrette! So delicious and super simple to throw together.

You can easily customize this salad to your liking as well. Sprinkle in a little goat cheese or feta cheese, swap out the raspberries for strawberries, blueberries or other fruit of your choice, add

2023 Business Marketing Predictions With Strategist Zontee Hou

What will happen to marketing in 2023?

I had the opportunity to sit down with Zontee Hou, President and Chief Strategist at Media Volery, to talk about what she sees as the future of marketing in 2023 and beyond.

Zontee Hou is a passionate marketing advisor and speaker. She’s the founder of digital marketing agency Media Volery and Director of Strategy for Convince & Convert, founded by industry leader Jay Baer.

What is so striking about Zontee Hou and her work is that she lives the premise that the measure of

Nextdoor Ads for SMB | Nextdoor

Create an ad and set a budget and duration that works for you.

Continuous ads with monthly billing

Set up your ads and budget once, so you can spend your time focusing on other parts of your business! This option is perfect for driving ongoing awareness and new leads, as well as running always-on promotions. Once you select a daily budget, you will pay for 31 days upfront. Your account will be automatically charged the same amount every subsequent 31 days and your ad will continue to run without any interruption.

Note: if you cancel, your ad will run

Creative Ways to Market Your Business on April Fools’ Day

Opinions expressed by Entrepreneur contributors are their own.

April Fools’ Day has been a favorite holiday with pranksters for centuries. Over the past decade or so, some of the world’s biggest brands have embraced the April Fools’ spirit in a bid to connect with their markets.

April Fools’ Day also offers excellent opportunities for small businesses to launch fun, lighthearted campaigns that connect with their audience. Sharing a joke is a powerful tool to create exposure and build rapport quicker than straight-faced marketing campaigns.

Related: 5 Funniest April Fools’ Day Marketing Stunts

How big brands have embraced April Fools’ Day

How Digital Marketers Can Prepare for AI-Powered Search

Opinions expressed by Entrepreneur contributors are their own.

Both Google and Bing have had momentary setbacks in the rolling out of AI-powered search, but the writing is clearly on the wall. A seismic shift is coming to how we conduct online searches, and it’s going to throw all the old rules about SEO to the wayside in short order.

For marketers, search engines have always represented the lifeblood for website traffic, qualified sales leads and generating online revenue. While search engine algorithms have evolved over the years, the advent of AI-powered search engines such as Microsoft’s Bing presents significant, if

5 Technologies to Help You Stay Ahead of Market Changes and Automate Business Processes

Opinions expressed by Entrepreneur contributors are their own.

When the economy is struggling, it’s common for business owners to focus on cost-cutting measures — reducing expenses and slowing down hiring. However, simply tightening the belt isn’t enough to get ahead during a downturn. The companies that came out on top during economic recovery are the ones that have also found new ways to grow.

So, how can you gain a competitive advantage during economic turbulence?

Having streamlined processes, consistent performance and reliable technology are key. Business automation can support these efforts — as evidenced by the 74% of surveyed companies

What can you do to make the most of your business during a market slowdown?

Jonathon Haddad (pictured immediately below) president of Next Door Lending, chose to answer with an anecdote illustrating the need to have the best people on one’s team. He related the story of a colleague who had begun to see growth — $120,000 one year alone, he said. Gaining industry attention, the broker began to be approached from all sides with offers from people promising to increase profits even more exponentially.

Do I need an administrative assistant?

“There was this one admin who had been around 20 years,” Haddad said. “She said ‘hey, I believe I can take your business to